巴黎世家平替新寵,ash品牌如何以親民價格打造卓越品質(zhì)？-HIS時尚網(wǎng)

Okay, let's break down why ASH is often seen as a viable and popular alternative to Parisian-style clothing, particularly in the affordable yet decent quality space.
It's important to note that "Parisian style" isn't a single, strict definition. It generally evokes an image of chic, minimalist, elegant, and sophisticated fashion, often featuring clean lines, neutral palettes, understated tailoring, and a focus on quality basics and timeless pieces. Paris is also a major fashion hub, so brands associated with it tend to be well-funded and have a strong aesthetic vision.
ASH, a Japanese brand, achieves its reputation for being "cheap yet good" (便宜又優(yōu)秀) through a combination of strategic choices:
1. "Targeted Aesthetic, Not Necessarily Parisian Copy:" While ASH might draw inspiration from the chic, minimalist vibe often associated with Parisian fashion, it doesn't directly clone it. Instead, it focuses on creating its own take on ""Everyday Chic" (日常カジュアル - Nichijou Kaju)" – relaxed yet stylish clothing suitable for daily life. This aesthetic is relatable and aspirational for a broad audience, making its clothes feel modern and sophisticated without directly claiming Parisian origins. It focuses on comfortable, wearable elegance.
2. "Mass Production Efficiency:" ASH is a large, established Japanese fast fashion brand (part of the Fast Retailing

相關(guān)內(nèi)容：

哈嘍，我是蜜shoes，愛時尚，愛美鞋的時髦精。

關(guān)注我，帶你走在時尚前沿，做最精致女人！

關(guān)注鞋子的姐妹們，一定聽過一個品牌：巴黎世家。

巴黎世家，真的是地地道道的老牌子了。1919年克里斯托巴爾·巴倫西亞加 (Cristóbal Balenciaga)成立，1936年落戶巴黎，他引領(lǐng)了1930年到1968年之間很多重要的時尚運動。有代表性的成衣系列體現(xiàn)了品牌的身份，皮具、鞋和飾品也取得了全球性的成績。如今，巴黎世界也是世界上全球五百強企業(yè)之一。

那么提起巴黎世家，最不能錯過的就是他們家的老爹鞋了。

提到高跟鞋你可以想到各種各樣的大牌，但是提到老爹鞋，我們最先想到的一定是巴黎世家。

確實，我們必須要承認的是，巴黎世家的鞋子確實都非常漂亮。

白色，黑色，橙色，香檳色，銀色，粉色，紫色，只要是你能想到的顏色，巴黎世家都有。

哪怕是這種騷粉色的鞋子，還是會有人爭相購買。

雖然蜜姐覺得這雙鞋并不算好看，但每個人都有每個人的審美，人家巴黎世家，就有底氣設(shè)計出這么"奇奇怪怪"的鞋子。

不過今天我想說的并不是巴黎世家。大家都知道巴黎世家好，但是大家也都知道，巴黎世家貴。這種鞋子看一看人家穿就得了，要是真的自己穿，可能半個月的生活費就都沒了。

可是我們看到人家老爹鞋的設(shè)計，又真的忍不住想買。

這該怎么辦？

來來來，今天為大家推薦一款巴黎世家的平替款：ash。

ASH，China旗下著名女鞋品牌，品牌創(chuàng)立于2000年成立，由Leonello Calvani和Patrick Ithier創(chuàng)立，結(jié)合法國風(fēng)情與意大利文化，始終堅持自我的態(tài)度，以其獨特、叛逆、附冒險精神設(shè)計風(fēng)格吸引了全球潮流人士的追捧。